Both new and experienced luxury Bahamas vacation rental property owners want to know how to best set up and manage their business.
From cleaning to marketing and customer care to finance, it is vital that owners set up and manage their Bahamas vacation rental in the best way.
So Bahamas vacation rental property management specialist Shore Concierge founder-director Lou Jupp provides 10 tips to set up and manage your Bahamas vacation rental.
1. Clean and tidy
To make sure your luxury Bahamas vacation rental property is at its best, everything must be clean and tidy. This has become even more important for many guests since the COVID pandemic. If you want to ensure nothing is left to chance, make a list of all the tasks that need to be carried out and tick them off when they have been done. Remove clutter and make sure everything is sparkling clean. If you do not feel up to the job, you can hire professional cleaners. Ask Shore Concierge for recommendations.
2. Staging
The next task you need to tackle is staging. This is making your home show off from its best angles. Here, little things can make a big difference. A fresh coat of paint can work wonders. Clean the windows to bring in as much light as possible. Fresh flowers brighten up the room. Make sure you plump up your comforters/duvets, pillows, and cushions. Emphasize your rental’s best features. Pay attention to the outdoors, too, to show off your home as a place for entertaining and relaxing.
3. Photographs
After all that preparation work, you will need inspirational photographs to catch the eye of vacationers looking for luxury Bahamas vacation rental property. One in three people are visual learners and websites with pictures gain more than twice the traffic of those without, studies show. You may be tempted to take photos yourself, but only do so if you are confident of top-class results that will show your luxury Bahamas vacation rental in the best light. Otherwise, bring in a professional photographer to ensure you impress guests.
4. Text
To compliment your stunning photos, you will need compelling copy to inform guests about the attractions and features in your luxury Bahamas vacation rental property and impart important information. This is also important when thinking about the next item – marketing your home.
5. Marketing
There are many alternative ways of reaching potential guests. You could create your own website with direct booking, use Online Travel Agencies, including Airbnb or HomeAway, and set up social media feeds. If all that sounds confusing, talk to Shore Concierge about the best options for you, as we provide a comprehensive marketing service. Shore can market your property all around the world in more than 50 different channels to maximize guest awareness and bookings.
6. Pricing
Price your luxury Bahamas vacation rental property too high and you are likely to have a low occupancy rate. Set it too low and you will miss out on potential profit. Knowing what price to charge at any time of the year can be a tricky business that can take vacation property rental owners years to properly hone. Shore Concierge experts can ensure your property is rented continuously and at the best rate. On average, Shore Concierge clients have an occupancy rate of 70%.
7. Profits
As well as astute pricing, accurate budgeting and keeping track of your spending are all important in ensuring you make a healthy profit. One service that can really help is Shore Concierge’s Owner Statement and Statistics. Each month, our market experts manage revenue and expenses and provide clients with a statement detailing income, expenses, and statistics related to your property. With access to the software, owners have full control over their listing and can benefit from increased revenue of up to 50%.
8. Management and maintenance
As a Bahamas vacation rental property owner, there is so much to do. Not only do you have to think about marketing and selling, but there is also management and maintenance to consider. Is your home in good repair? Have you got all the paperwork for your Bahamas vacation rental property covered? Fortunately, Shore Concierge can cover all aspects of the Vacation Rental management, so you don’t have to worry about a thing!
9. Customer care
The key to a successful Bahamas vacation rental property business is customer care. From the first contact made to the final follow-up after guests leave your property, it is vital that you respond to clients' needs, answer their questions and ensure they have the best vacation possible. Shore Concierge guest managers stay in touch with your clients and respond to every communication immediately to make sure your property is always at the top of search results.
10. Communication
A vital aspect of customer care is clear communication, but with so much else to think about and do, how can the Bahamas vacation rental property owners stay on top of this? There’s no norm here. Some guests require lots of communication and support, while others require a bare minimum. Whether online, on the phone, or in person, you need to communicate promptly and positively with guests.
Whatever your needs as a luxury Bahamas vacation rental property owner, Shore Concierge can help. Email us at contact@shore-concierge.com or phone +1 242 803-3469.
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